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What is the point of the Apple HomePod?

Week 14.0 — 29th January '18

Originally announced at the 2017 WWDC back in June, the HomePod was Apple's second entry in to the home entertainment market after the Apple TV which took years for them to perfect. How will the HomePod fair in todays world and will it suffer the same route to perfection or will it find it's feet first time out?

But looking at the HomePod as an entertainment device may not be how most people interpreted the announcement though. With Apple's inclusion of Siri, the comparisons with Amazon Alexa and Google Assistant were, and are, inevitable.

This past week Apple finally announced that the HomePod would be available for pre-order and deliveries start on the 9th February and to understand it's focus you just need to look at the webpage to see that it's capabilities as a speaker and Apple Music integration are it's primary focus. The inclusion of Siri is just a feature rather than the feature.

Rene Ritchie put it best with his AirPods comparison, something he covered in more detail with John Gruber on The Talk Show.

Room filling sound is the promise and with Apple pushing it's release past Christmas it needs to deliver.

Putting the speaker into smart speaker

@cchana holding a Google Home Mini
@cchana holding a Google Home Mini

The focus of Google and Amazon has been to focus on the smart part over sound. Their assistants seem to function better and are able to handle a little more nuance than Siri. I have no doubt the bigger offerings will offer more punch than the Echo or Home Mini, but will Apple really surpass the quality of them? That?s the claim and from their marketing material you?d have to say that it has too.

Apple HomePod teardown

To avoid any doubt, the above image is a teardown focusing on the audio components and it's not until two thirds of the way down that Apple really discuss any of the smarts that go beyond audio.

AirPlay 2 & HomeKit Hub

Having on HomePod should be enough but two working together should give you a fuller sound from what those with access at WWDC have reported and this is all thanks to AirPlay 2 (delayed until later this year). Other offerings will play nicely together but again Apple is promising more than that. Your iPad or 4th generations Apple TV can already function as your homes hub and the HomePod will give you another device to function as the orchestrator in your home.

And the point is?

In today's landscape the comparisons with the Echos and Homes of this work are unavoidable despite the HomePod being a speaker first.

If you want great sound, have an Apple Music subscription then the HomePod might just be the best smart speaker for you. If you're a Spotify user then Google and Amazon have you covered. For assistance and orchestration, your choice of devices will drive you here. If you're all in on Apple then the HomePod makes a great hub but Amazon and Google offer better assistants.

If you're planning on getting a HomePod, let us know @1thingaweeek and tell us what the point of the HomePod is for you. Look out for updates with links to reviews of the HomePod as they're made available.


Updates

John Gruber clearly get is as Apple released 4 HomePod adverts:

music, music, music and music

Engadget's First look:

The Verge

You can see Nilay Patel's video review of the HomePod below:

Wall Street Journal

Jonathan Morrison

The most interesting thing about this review is the comparison with the size of an iPhone. I had no idea that the HomePod was so small. Apple's tech specs for the HomePod put it at just over 170mm. From the promotional shots I had assumed that it was closer to the size of the current trashcan shaped Mac Pro.

Written reviews

John Gruber published his review after a week of testing, as did The New York Times, The Loop, CNET and TechCrunch.

HomePod Teardown

Here's iFixit with the obligatory teardown video for the latest Apple product:

MKBHD & iPhonedo

The last two reviews we'll be updating the article with come from MKBHD & iPhonedo:

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Quick links and commentary on interesting articles, videos and more throughout the week.

  1. 14.2 – Tuesday
    1. The 12 Best Bond Watches hiconsumption.com
    2. LED Cube World and Science on twitter.com
    3. How Japanese students multiply Destroying Stuff on twitter.com
  2. 14.3 – Wednesday
    1. Killer whale learns to imitate human speech independent.co.uk
    2. When We First Met trailer Netflix on youtube.com
    3. Mute trailer Netflix on youtube.com
    4. Ant-Man and the Wasp trailer Marvel Entertainment on youtube.com
    5. Curiosity Rover's Mars selfie apod.nasa.gov
    6. Beats / UNDEFEATEDbeatsbydre.com
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    1. An ongoing thread about Japan Marcin Wichary on twitter.com
    2. Peter Dinklage and Morgan Freeman for Doritos Blaze vs Mountain Dew Ice Super Bowl commercialDoritos on youtube.com
    3. Why we can't divide by zero Eddie Woo on digg.com

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